In a now legendary 2008 Saturday Night Live skit, comedians Amy Poehler and Tina Fey opened the show by imitating Republican vice presidential candidate Sarah Palin and unsuccessful Democratic contender for the nomination Hillary Clinton, respectively. The skit could have been a harmless imitation game, with Fey and Poehler simply doing their brilliant impressions of each candidate’s personalities. Instead, it was an extended comment by two female comedians on what they saw as the unacceptable sexism in the 2008 campaign. As Fey wrote in her memoirs Bossypants:
“This sketch easily could have been a dumb catfight between two female candidates. What Seth [Meyers] and Amy [Poehler] wrote, however, was two women speaking out together against sexism in the campaign… you all watched a sketch about feminism and you didn’t even realize it because of all the jokes. […] Suckers!” (2012: 216-17)
That the 2008 presidential cycle was “rife with overt [gender] bias,” as political scientist Jennifer Lawless has written should not be a controversial claim (2009: 71). If you think it is, then I invite you to have a look at this rather shocking compilation of TV clips that the Women’s Media Center made in 2008. The compilation shows established TV news anchors focusing on Hillary Clinton’s clothes, hair and style rather than on her position on the issues.

A caricature of Democratic presidential candidate Hillary Rodham Clinton. PHOTO: CC/Flickr